5 Tips to Capture Your Own Brand Photos

People will ask me all the time how I get such nice photos of myself for my brand, since I can’t take them. The funny thing is, it’s really easy for me to show someone how to capture the same quality of image I can. 🤗

Also I have developed my eye and creative process so I’m aware of what lighting, camera settings, focal length, posing etc. looks best, and I usually have an idea of what I want to capture beforehand. So it’s not totally up to the other person, I still have a vision and I know how to bring it to life. 🙌

So with that said I’m sharing my 5 best tips for you to capture your own brand photos below!

5 Tips to Capture Your Own Brand Photos by Charuk Studios

1. Location Scout

Scouting out a beautiful location is what makes a really great photo in my opinion!👌 I’m a very visual person so if the location and the outfit are interesting and breathtaking most likely I’ll be super pleased with the result! I also find scouting out cute cafe’s and stunning landscapes and views a really fun activity and something I look forward to.

2. Frame your shot

Once you find a location you like, walk around and find an angle you like and take a few test shots until you find the perfect framing.📸 Once I do this I show whoever is taking my photo the back of my camera so they can see the shot I just captured and explain to them the angle and framing I want.

Sometimes I tell them to squat down a little and point the camera up, or that I want to be off centre, etc. Give lots of instructions and feedback so your photographer understands your vision.

3. Adjust Your Settings

Sometimes I don’t have a photographer friend that is taking my photo, sometimes it’s someone who is completely inexperienced with photography, even a stranger!🙊 Yup, surprising right?!

I adjust my camera settings before giving it to them to use because I know what the aperture, shutter speed, ISO and white balance should be for the best results.

4. Demonstrate How to Focus

This is something I do need to show the person taking my photo how to do. How to focus a camera is a bit different with every model, but it’s pretty straightforward. I show them how to half press the shutter so the camera focuses, and let them know to make sure the focus point is on me, or if it’s a close up that it’s focused on my eye (you always want the eye to be in focus!)

Now I know the photo will be in focus, which is super important because you can’t make a blurry photo sharp in when editing.

5. Do a Variety of Poses

I take it upon myself to do a variety of poses, I don’t expect my photographer to give me direction, I make there only job to nail the focus and making sure they capture the framing I showed them. It helps if I have a few inspiration photos to reference for how to position my body, or I move around and laugh so it looks natural and candid and hopefully a couple turn out nicely.🤞

It’s helpful to practice in a mirror so you know what angles look best, or to take a peak at some of the photos they took and make any necessary adjustments.

What all these tips have in common is YOU being the creative director.

If you have a creative eye and a clear vision of what you want and also the technical camera skills to make it happen then it’s easy to get anyone to help you bring your vision to life!😍 You don’t always need to hire a professional. It does help when you need a lot of variety and appreciate someone assisting you with the posing, lighting and capturing more creative shots.


If you would like to learn my exact process I use with clients when styling and capturing their brand photos check out my signature Brand Photography Course! Or take my FREE Brand Photography Masterclass (it’s a taste of what the course is like and you will learn some valuable tips you can implement right away!)

Comment below which step you find most important when capturing your own brand photos!